BAT Russia renews Vogue Arome

March 3, 2008 relaunch of cigarettes Vogue Arome held in Russia. Immediately after the main line of Vogue, Vogue Arome cigarettes design has become more fresh and dynamic. Now there is a stamping, a new logo mark Vogue and multi-colored decorations on a pack of cigarettes. Nombre Vogue Arome also changed, as well as tar and nicotine in cigarettes. Aromas of all three versions of Vogue Arome same.

Today, Vogue Arome presented in the following versions: Vogue Arome Diner En Ville (tar / nicotine; 7/0.7; red Cigarette Pack); Vogue Arome Balade Au Parc (4/0.5; pink); Vogue Arome Terrasse Au Soleil (4 / 0,5; Pack Orange cigarettes). Relaunch line of cigarettes, with the support of the journal publications, in cafes, clubs and restaurants. Advertising materials for Vogue Arome were developed in collaboration with the French artists Kerascoet.

Russian market is the first, where the new cigarettes Vogue Arome appeared. Then, cigarettes will appear in Ukraine and the other British American Tobacco markets. Updates Vogue Arome is connected not only with the growth segment of flavored cigarettes, as well as the fact that buyers meticulously Vogue cigarettes waiting for change and new proposals.